How to use this page (delete this section after use)

1. On the paghes dashboard make a duplicate of this paghe
2. Edit one version of this page
3. Change title of the Page currently called “NEW DEV GVM Template APRIL 2025 (Paul Cross V)”
4. Edit <<Company Name & Contact>>
5. Edit <<Month>> date in header section
6. Edit <<Name>> in Introduction
7. Make any other edits required
8. Highlight and delete this section
9. Save
10. Preview (using option at top right of page in the tool bar and check all ok
11. Change page status to “Publish” and Set Password if required
12. Page link can then be sent to client (with password if used)

Introduction

Dear <<Name>>,

Thank you for considering this proposal — it outlines a complete, easy-to-manage solution to promote your New Development with it’s own dedicated section on www.gvmauctioneers.ie

This approach allows the development to benefit from the established traffic already coming to www.gvmauctioneers.ie, while also offering enhanced functionality that standard New Development websites simply don’t provide. For example, as the development progresses, you can showcase individual unit listings — a powerful feature that becomes especially valuable during the sales phase.

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🏡 Our Complete Marketing & Promotion Package

This proposal includes a full range of tools — from marketing and promotion to presentation and lead management — all designed to ensure your development gets the attention it deserves.

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1. Dedicated New Development Section on www.gvmauctioneers.ie

A beautifully designed, branded section ptoviding all the information a prospective buyer requires. This can include:

• Full development overview & masterplans
• Unit plans, types & features
• Local amenities & transport links
• Architectural imagery
• Live listings (as units go on sale)
• Enquiry form, configured to collect key information for lead nurturing (see section 3)

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2. Advertising & Marketing Campaigns

We offer several marketing options to reach a wider audience. Even if the natural traffic from www.gvmauctioneers.ie and the main portals generates sufficient interest, our remarketing options ensure your development stays top of mind.

You can also activate additional campaigns to boost interest as needed:

• Google Display Network (GDN) Remarketing
  → Reaches up to 90% of Irish internet users
• Meta Remarketing Campaign (Facebook & Instagram)
  → Reaches approx. 50% and 48% of Irish internet users respectively
• Google Paid Search Campaign
  → Targets people actively searching for New Homes in your area
• GDN Targeted Display Campaign
  → Targets users showing interest in property or going through a life event such as “Moving”

Together with data collection and targeted mailshots, this ensures a highly effective, multi-stage campaign that nurtures interest through to sale.

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3. Lead Management & Nurturing (via 4NurtureCRM)

All enquiries are captured and managed centrally, giving your & the GVM teams a smart, efficient way to follow up.

Includes:

• Instant, branded auto-replies to enquiries
• Lead tagging (e.g. by unit type) for precise messaging
• Built-in mailshot engine
• Centralised comms via email, SMS & WhatsApp

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💰 COSTS

1. Setup of Dedicated Section on www.gvmauctioneers.ie:
→ €500 once-off

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2. Advertising Campaigns
(Cost includes ad creation & setup. Monthly fee covers monitoring & optimisation.)

Campaign Type	Setup	Monthly Management
Google Display Network (GDN) Remarketing	€250	€40
Meta Remarketing (FB & Insta)	€250	€40
Google Paid Search Campaign	€300	€100
GDN Targeted Display Campaign	€250	€40

Note: If we use the same creatives across multiple campaigns, we can apply a discount.
These prices are for setup & management only. A separate ad spend budget will need to be agreed.

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3. Setup of 4NurtureCRM Platform:
→ €400 once-off, includes:

• Custom deal stages
• Automated branded emails
• Newsletter template setup
• Ready-to-go remarketing integration

Contact

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